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News Desk | Entertainment
Netflix and Warner Bros. Discovery have expanded their content licensing relationship, allowing additional Warner Bros. Discovery titles to stream on Netflix, the companies confirmed this week. The move reflects ongoing efforts by major media groups to monetize deep content libraries while adapting to shifting viewer habits and a competitive global streaming market.
Under the expanded arrangement, Netflix will add a selection of previously exclusive Warner Bros. Discovery programming to its U.S. catalog, with some titles expected to roll out internationally in phases. The companies did not disclose financial terms or provide a full list of shows included in the deal.
Warner Bros. Discovery said the agreement aligns with its strategy to generate incremental revenue through third-party licensing while continuing to prioritize its own direct-to-consumer platforms. Netflix described the added content as part of its broader effort to maintain a diverse slate that appeals to both new and existing subscribers.
The relationship between the two companies is not new. Warner Bros. Discovery has previously licensed portions of its television library to Netflix, including well-known scripted and unscripted series, following a broader industry shift away from strict platform exclusivity.
Media analysts say such deals have become increasingly common as traditional studios balance streaming growth with profitability pressures, while Netflix continues to rely on a mix of original productions and licensed programming to sustain engagement.
Both companies said the expanded content offering will begin appearing on Netflix in the coming months. Additional details are expected to be announced as titles are finalized and regional releases are scheduled.
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